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Guidelines for Product Description Suggestions

Welcome to SevenFifty for Importers and Producers. As part of your subscription, you have the opportunity to make changes and updates to your products’ descriptions to ensure distributors and buyers see the most up-to-date and accurate information about your products on SevenFifty.

These suggested changes are reviewed and implemented by our team of data professionals. We limit suggested changes to 10 submissions per month. Please keep in mind that changes may take up to a week to show up on the site because each product update is vetted and implemented by our team. This resource is designed to help you make the most of this feature to ensure fast and accurate product description changes nationally.

Please make sure to include as much product information as possible when making suggestions, like including a product description when submitting a product image. Even though your product may appear in more than one market, you only need to make the suggestion once, and we’ll apply those changes to all matching products. Vintage specific information will only be applied to that vintage.

 

Product Name

A importer's or producer's product name may vary slightly from SevenFifty’s naming schema. We use this schema so that products from multiple producers and countries show up in the same format, ensuring a consistent user experience. Feel free to submit corrections to this field, however if your comments relate more broadly to SevenFifty name standardization please contact support@sevenfifty.com with your comments or questions.

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About the Producer

Add the complete ‘About the Producer’ description in the suggestion box, not just a link. Recommended description is 300 words or less. Plain text only. Please note that if you’re copying text from a PDF please remove all line breaks that may occur between sentences and be sure to proofread the text after pasting, since some letters or groups of letters may not have pasted correctly. Submission should include ‘About the Producer’ or ‘Producer Description’ to identify the nature of the suggestion. Do not include wine scores or capitalize entire copy.

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About the Product

This field is reserved for supplier use. The ‘Distributor’s Notes’ field will remain at the discretion of distributor. Recommended description is 150 words or less. Add the complete ‘About the Product’ description in the suggestion box, not just a link.  Plain text only. Please note that if you’re copying text from a PDF please remove all line breaks that may occur between sentences and be sure to proofread the text after pasting, since some letters or groups of letters may not have pasted correctly. Submission should include ‘About the Product or ‘Product Description’ to identify the nature of the suggestion. Do not include wine scores or capitalize entire copy. Scores or reviews will not be added to product notes.

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Images

JPG or PNG format. Submit as attachment or URL.  

Wine: Front label preferred. We’ll save submitted bottle shots for use in potential future feature development.   

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Spirits: Bottle shot preferred. We’ll save submitted label images for use in potential future feature development.     

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Beer: Label image preferred. Please send logos for seasonal kegs, or for products that don’t have label images.

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Raw Materials

Please list in order of prevalence. Terms like ‘blend’ are not supported.

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Shelf Talkers and Tech Sheets

PDF file or URL for PDF. URLs must end in ‘.PDF’  and should be publicly accessible. Only applied to matching vintage on the site.  

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Prices

Price information is provided by the distributor. Contact the distributor portfolio manager directly.

Vintage

Vintage information is provided by the distributor. Contact the distributor portfolio manager directly. Note that some distributors do not send vintage information.

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